H&M and Adidas join forces towards circularity in fashion textiles

circular economy textiles

H&M and Adidas are among the newest members to join the New Cotton Project global consortium, which is striving to establish a circular economy for fashion textiles. These two industry giants will be producing clothing from cellulose carbamate fibers, which are fibers that have been recycled from textile, cardboard, and other waste with a high cellulose content. These fibers will be provided by Infinited Fiber, another consortium collaborator, and will be spun, dyed, knitted, and weaved into yarns and fabrics. These fabrics will then go on to be sewn into H&M’s and Adidas’s commercial fashion products. Continue reading “H&M and Adidas join forces towards circularity in fashion textiles”

5 Examples of an Innovative Circular Initiative

By principle of a circular economy, no material should ever drop out of the process but should instead be routed back into the cycle. So as a direct result, businesses can get more value out of their products and the materials used to manufacture them. Following are five ways businesses can achieve this, demonstrated with real case examples of companies who’ve showed the world how it can be done. What’s your circular initiative?

Continue reading “5 Examples of an Innovative Circular Initiative”